About the Project
TransMove Logistics, a growing transportation firm operating in North Africa, wanted to improve efficiency but lacked strategic clarity on how to use their operational data. Delivery delays, poor route planning, and reactive decision-making were costing them thousands per month.
We partnered with their executive team in a business strategy coaching engagement focused on digital enablement. Over 5 months, we helped identify key inefficiencies, define a digital roadmap, and implement a new culture of data-driven leadership.
Through interactive coaching and on-site workshops, we introduced KPI dashboards, coached mid-level managers on data interpretation, and restructured strategic planning processes with real-time metrics.
Key Deliverables:
Deployment of a centralized performance dashboard across departments
Realignment of strategic objectives based on data analytics insights
Digitized inventory and fleet tracking with predictive maintenance alerts
Cross-departmental scorecards for operational accountability
Results After 6 Months:
30% reduction in fuel and routing inefficiencies
2.4x faster decision-making cycles for logistics teams
Delivery satisfaction scores rose from 68% to 87%
Trained 20+ team leaders on digital strategy tools and execution mindset
This case proves that coaching can turn complex digital transitions into manageable, value-driven steps — with people and performance at the core.